Customer Feature: Training Day Media

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Inspiring Visual Storytelling with a Positive Impact

Here at Blankstyle, we always appreciate how diverse our customer base is. Additionally, we want to highlight the many businesses our Blankstyle customers work hard on. Today, we’ll be featuring a customer of ours that inspires us!

In the vast landscape of social media, where creativity thrives and inspiration flows, certain accounts shine brightly, captivating audiences with their unique narratives. One such standout is Training Day Media, a captivating brand that combines the art of visual storytelling with an athletic background, resonating deeply with its audience. In this customer feature, we sat down with the visionary behind Training Day Media, David Soo, to learn about the inception of this remarkable venture, the strategies that set them apart, and the impact they aim to create.

In the vast landscape of social media, where creativity thrives and inspiration flows, certain accounts shine brightly, captivating audiences with their unique narratives. One such standout is Training Day Media, a captivating brand that combines the art of visual storytelling with an athletic background, resonating deeply with its audience. In this customer feature, we sat down with the visionary behind Training Day Media, David Soo, to learn about the inception of this remarkable venture, the strategies that set them apart, and the impact they aim to create.

TRAININGDAYMEDIA.com © 2018

A Humble Beginning and Blankstyle’s Role:


Training Day Media’s journey began with a simple passion for photography and a strong interest in athletics. We asked, “ Can you tell us about the story behind Training Day Media’s inception? What inspired you to start this venture, and how has it evolved since its beginning?”. Soo’s response, “I’ve always loved shooting photos on my iPhone and was inspired by friends who created amazing things with their professional cameras. Eventually, I purchased my own camera and taught myself over the years by shooting with friends”. This evolved into a full-fledged business when their early work caught the attention of prominent brands. As opportunities knocked, the visionary expanded their skill set, invested in a professional camera, and taught themselves the intricacies of photography. This marked the beginning of their quest to create engaging visual content that showcased athleticism in its truest form.

A turning point in the brand’s evolution came with the decision to introduce merchandise. This offered fans a tangible way to connect with Training Day Media’s vision. This is where Blankstyle played a crucial role. Soo stated, “ Part of that branding process was introducing Merch and this is where Blankstyle has helped me source the right product which was unavailable in Canada. For the last 3 years I’ve been purchasing products from Blankstyle for all my brand apparel”. For the past three years, Blankstyle has been a trusted partner. We have provided the perfect canvas for Training Day Media’s distinctive designs. Some of Training Day medias favorite shirts to use include the Bella Canvas Soft Cotton T-Shirt and the Bella + Canvas Fast Fashion Heavyweight Street Tee. This helped ensure their brand’s message reached a wider audience.

Standing Out in the Digital Landscape:

In an era where countless content creators vie for attention on social media, Training Day Media takes a refreshing approach to stand out. Rather than focusing on standing out, the brand centers its content on what truly inspires them. This is a unique blend of music, art, and fashion, combined with their passion for sports. “I think the key to “standing out” is not to focus on “how to stand out”. Instead, create content based on what inspires you in your life.” By staying true to their authentic interests and drawing from diverse inspirations, they create a distinct and original voice. That is what sets them apart in the competitive digital sphere.


Strategies for Engaging the Audience:


When it comes to content creation, Training Day Media follows a philosophy of quality over frequency. By prioritizing meaningful storytelling and stunning visuals, the brand ensures that each piece of content leaves a lasting impact on their audience.We asked where the inspiration to create comes from, and Soo states “There’s no secret sauce other than drawing from your own interests when you create. For me, it’s music, art, and fashion. Three things you wouldn’t directly associate with sports content but that’s my inspiration.” Emphasizing depth and substance in their work, they forge a strong connection with their followers, who eagerly await each new piece of visual artistry.

Nurturing and Growing an Online Community:


Building a brand on social media demands consistent effort and genuine engagement. Training Day Media nurtures their online community by speaking with an authentic voice. They directly stated, “I think speaking with an authentic voice is important. Illustrating your art with a narrative allows people to decide if they can relate to your work or not. And if they do, there’s your community!”. Their content resonates with their audience on a personal level, allowing individuals to connect with the brand’s values and vision. By creating content that captures the essence of human strength and achievement, Training Day Media fosters a passionate following of like-minded individuals.

An Uplifting Vision for the Future:


One of the most captivating aspects of Training Day Media is the positive and motivational tone that permeates their content. They add, “Strength and achievement are part of my brand vocabulary and I hope this inspires others to create original work to their own personal satisfaction.” Rooted in the core themes of strength and achievement, their work is a beacon of inspiration. Their work encouraging others to embrace their unique interests and create art that resonates with their souls. With commitment to authenticity and uplifting storytelling, Training Day Media aspires to inspire creativity to create art that brings them fulfillment.

In conclusion, Training Day Media is not just another Instagram account; it is a celebration of authenticity, creativity, and inspiration. By blending a passion for sports with diverse influences, the brand has carved a niche for itself in the digital realm. Blankstyle is proud to have played a part in their journey, providing the canvas for their powerful messages. Training Day Media is proof that when art and passion converge. The result is a visual storytelling experience that leaves a lasting impact on its audience. We eagerly await their future endeavors, as they continue to uplift, inspire, and make a positive difference through their art and vision.